Marketing

Information on current online marketing trends, SEO, content marketing and all things internet marketing.

Found 22 blog entries about Marketing.

Tropic Falls at OWA Park

Tickets are now on sale for Tropic Falls Theme Park at OWA. OWA entertainment district expanded its amusement park this summer to include a 100,000 square foot indoor-outdoor water park. Season Passes, which include the water park and amusement park, begin at $269.99 with a one-day admission ticket to both parks priced at $63.00 if purchased online. Tropic Falls is set to open phase one on June 27. OWA, pronounced “oh-wah”, is the Muscogee Creek Indian word for big water and Tropic Falls promises to provide just that. Phase one will include access to six thrill slides, a five slide children's play area, lazy river, dining area, arcade and party rental rooms. The phase one fun is all indoors, enclosed in a beautiful glass building so that locals and

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Caribe-seaside-beach

Plans for Caribe Seaside have just been announced and units are available for reservation. With all of the condominiums up and down the beautiful Gulf Coast, renters and investors have no shortage of places to enjoy the sugar sand beaches and southern hospitality. This new project, however, offers more than any other in the area.  Local developer Larry Wireman, who is responsible for the luxury Orange Beach condominiums Turquoise Place and The Caribe, says his company’s motto is to “create a project unlike any other” and I believe he will accomplish just that with this new venture.

Caribe Seaside offers one hundred and fifteen gulf front residences that will consist of three or five bedrooms complete with high end finishes, fireplaces in the living

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New Update: Phoenix South Point will replace the Atlas project. Please call 251-504-1121 or email info@condoinvestment.com for more information. 

Atlas Condos Orange Beach

Atlas is the latest luxury condominium to be built in the heart of Orange Beach near the southern terminus of Hwy 161. World-renown architect Forrest Daniells is the vision behind Atlas and responsible for a number of impressive developments along the Gulf Coast including Turquoise Place, Vista Del Mar, Mirabella, and LaRiva. The project will be kept at low-density offering just 38 exclusive residences each with views of the Gulf of Mexico. 

Atlas will offer desirable resort amenities suited for the entire family including a beachfront zero-entry pool, heated indoor pool, hot tub, exercise facility,

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                 Say No to Zillow

For over 10 years, Zillow.com has reigned as the top website for home listings, rentals, mortgage rates, and other real estate data. Google "(any city name) homes for sale" and 99% of the time Zillow will take the #1 spot in the search results. Dominating the online real estate marketplace, it is no wonder homebuyers, sellers, and realtors turn to Zillow for their property research. Although the sheer amount of information found on Zillow is quite impressive, the mega site is often criticized due to its constant misrepresentation of properties such as advertising homes for sale that have already been sold or displaying inaccurate home values calculated by Zillow's popular "Zestimates" tool.

Misleading Data
Zillow and Trulia (also

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Cottages at Romeo Beach
Cottages at Romeo Beach - Gulf Shores, AL

Over the last five years, we've seen a number of new residential communities popping up in both Gulf Shores and Orange Beach. Aside from Brett Robinson developments, the Alabama Coast hasn't experienced much increase in new condo construction but rather a boom in new cottage communities particularly in the West Beach and East Beach areas of Gulf Shores. These small communities consist of 10 or more free-standing raised homes and offer shared amenities such as outdoor swimming pools and BBQ areas. Similar to a condo HOA, owners pay monthly dues that typically cover water, sewer, waste removal, cable TV, internet service, pool maintenance, and landscaping. 

We've compiled a list of new cottage communities in

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Embassy-suites-gulf-shores

A new luxury hotel and mixed development is planned for the public beachfront in Gulf Shores, AL.  The $85 million project was revealed on June 19, 2018 by Mayor Robert Craft and DD Partners, LLC, a development team led by Ron Durham and Ron Day.  Once permitting is approved, Embassy Suites by Hilton will break ground at the 1.93 acre parcel on the corner of West Beach Blvd and West 1st St. Construction is scheduled to begin in early 2019 with a build time of 22 months.  The first-class resort will span 398,000 square feet and offer 229 rooms, a fine dining restaurant, conference room/meeting spaces, ball room, full-service spa, fitness center, and indoor pool.  A vast 23,000SF roof top terrace will feature an outdoor pool, bar and lounge with great

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New Update - September 9th, 2018

Since the original Phoenix Orange Beach II blog post, there's been another Phoenix project released - Phoenix Gulf Towers

Aerial Video of Phoenix Gulf Towers Construction Site

Original Blog:  Phoenix Orange Beach II

phoenix-orange-beach-2Phoenix Orange Beach II is the latest condo development to alter the city's skyline.  The $70 million project recently broke ground this past fall and is desirably located in the heart of Orange Beach sharing the beachfront between Tidewater condominium and Island House Hotel.  The high-rise will look similar in design to its sister development Phoenix Orange Beach located approximately a mile to the west.  The 27-story tall condominium will offer 120 gulf-facing units available in two-,

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I was out gathering video of a new listing the other day - a small lot on West Beach in Gulf Shores, Alabama.  I was approached by someone who had left work to come speak with me.  I first noticed him from about 70 yards away.  He was walking in my direction and by 30 yards, he was definitely coming to talk with me.  After reaching me, the first thing said was - "the latest invasion of our privacy, right there!".  This hasn't been uncommon since I bought a drone and I've been approached with animosity before.

While I'm often inclined to say as little as possible, especially when the initial contact offers a tone of contempt and aggravation, this time I decided to try and share some insight.  I simply replied to the man, "Let me show you something".  I

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Be careful of FREE tools

This is intended for webmasters and real estate website owners

Webmaster logo for RealtorsWhen Zillow, Realtor.com, Trulia and other large real estate portals advertise "free" tools, there's a cost - a very big one.  While there may not be a place to enter your credit card number or a request for your billing address, these sites didn't reach the top of Google's search results by accident.  Although they're good sites, full of information and easy-to-use software with huge marketing budgets, their most effective marketing tactic isn't something they discuss.  In fact, unless you've read the fine print within their terms and conditions, you've probably never heard of how they take advantage of unsuspecting professionals.

Anytime a mortgage calculator,

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Looking for the ultimate beach vacation experience on the Emerald Coast? Turquoise Place is a premier gulf front resort in Orange Beach, Alabama offering guests world-class amenities and luxurious accommodations along with breathtaking views of the Gulf, Perdido Pass, and Cotton Bayou. It's easy to understand why first-timers are awestruck by the sheer size and grandiose architecture of the resort's two towers. Holding 400 units, these extraordinary condominiums showcase an opulent and distinctive design with contoured edges wrapped in steel and shimmering turquoise glass. The developer, whose projects include the Caribe Resort, received exclusive permission to build the 24- and 30-story towers surpassing the prior 14-floor height restriction in the

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